I specialize in UI/UX design for digital products, with a strong emphasis on human-centered design principles. Collaborating closely with creatives, managers, and engineers, I transform concepts into practical and impactful designs. My extensive experience with tools like Figma and Adobe XD enables me to craft intuitive, user-friendly interfaces. Additionally, I'm skilled in developing and maintaining design systems, style guides, and documentation, supported by strong analytical abilities in data analysis and interpretation.
I excel in Digital design- creating diverse marketing and branding assets, including traffic-boosting content, captivating infographics, well-crafted magazine layouts, and engaging newsletters. My work involves not only branding but also conceptualizing and ideating, ensuring that the marketing materials I create are both compelling and effective. My ability to collaborate effectively with art directors allows me to guide projects from concept to production, ensuring they meet client preferences.
I create and implement detailed social media marketing plans, schedule content months in advance, and track performance metrics using HubSpot and LinkedIn. I oversee from development to launch, paid advertisements, ensuring our goals are outlined, and properly targeted. Recently, my team was able to boost followerships by 1,000 over the span of 4 months, and doubled our impressions in LinkedIn.
Moreover, I am expanding my skill set by teaching myself Adobe After Effects.